Complete Story
01/30/2025
Ethical and Responsible Use of Technology in Digital Life and End-of-Life Insurance Planning
In today’s digital-first insurance marketplace, life insurance agents must balance innovation with integrity. This dynamic course equips agents to confidently navigate modern technology, ethical responsibilities, and the unique considerations of end-of-life insurance planning.
Participants will explore how digital tools, data analytics, artificial intelligence, and social media are reshaping the way life insurance is marketed, underwritten, and serviced—and what that means for ethical decision-making and regulatory compliance. Through real-world scenarios, case studies, and current consumer research, agents will gain a practical ethical framework for protecting client privacy, building trust, and maintaining professional standards in an increasingly connected world.
The course also examines how technology is transforming end-of-life insurance planning. Agents will learn how today’s consumers research, evaluate, and purchase coverage digitally; how underwriting and AI-driven solutions affect client interactions; and how to clearly communicate the value and purpose of these products with transparency, compassion, and compliance.
By the end of the course, agents will walk away with actionable strategies to responsibly leverage technology, strengthen client relationships, safeguard sensitive information, and represent themselves—and the insurance profession—with confidence, professionalism, and distinction in both life and end-of-life planning.
Preconvention AM Insurance Seminar:
- Earn 5 CE Hours (Ethics) for Insurance Licenses
- This seminar is approved by the Ohio Department of Insurance (ODI) and is tailored for licensed insurance agents. CE credit is for insurance licenses only—does not apply to funeral director or embalmer licenses.
Kyle Brubaker
Market Center Manager
Funeral Directors Life Insurance Company
Kyle Brubaker graduated from Heidelberg University in 2011 with a double major in
Business Administration and Accounting. Shortly after graduation, he pursued a career in the funeral profession. Kyle served as a funeral director, certified pre-planning consultant, licensed insurance agent, and certified crematory operator for Gro Funeral Homes in Sandusky and, later, Eastman Funeral Homes in Huron County. Currently, Kyle is employed by Funeral Directors Life Insurance Company serving as the Market Center Manager for Northeast Ohio and surrounding areas.
Mike Kachenmeister
Market Center Manager
Funeral Directors Life Insurance Company
Mike has 20 years of sales management, insurance, and financial experience, with the last 12 years dedicated to the insurance industry. He currently holds Life, Accident, and Health Insurance Licenses in Ohio and Michigan. He is also a Certified Professional in Funeral Planning (CPFP). His educational credentials include an Associate of Arts degree from Owens Community College and a Bachelor of Arts degree from The University of Toledo. He is a Market Center Manager, in Ohio and Michigan, for Funeral Directors Life Insurance Company (FDL).
Pam Ulery
Director of Sales Development
Funeral Directors Life Insurance Company
Pam graduated from Ohio University in 1988 with a Bachelor’s Degree in Communications. Pam has been in the funeral industry for over 25 years starting with Forethought in 1991. She decided to work at a funeral home as a prearrangement specialist after a decade in business to business sales. Then she pursued a 6-year career with Schering-Plough Pharmaceuticals, now Merck, prior to starting with Funeral Directors Life in 2010. She is a Director of Sales Development with Funeral Directors Life working with funeral homes in Ohio and Kentucky. Pam completed The Wolfelt Experience Certification in 2017 and is now a Certified Professional in Funeral Planning (CPFP). Pam is also a Licensed Insurance Agent.
