The Facebook Formula: How to stay relevant in a changing world

Webinar - Registration is open 1CE

Sponsored by:

Schedule:

Tuesday, August 25, 2020

3PM EASTERN (12:00 PT / 2:00 CT / 1:00 MT) Duration: 60 minutes

$45 for Member
- Call Diana at OFDA 614-486-5339 or 800-589-6332 for details on how to register three or more attendees and receive a discount.
$65 for Non-member

Summary

IMPORTANT MESSAGE: Only one registrant per registration is permitted (must have individual email address). Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone using their confirmation login information.

You used to build connections with your community in person. Maybe at a local church or non-profit organization. Or perhaps traditional print media got families to pick up the phone and call you. Even before the pandemic, many people made up their minds about end-of-life decisions before speaking to a funeral director. However, as a funeral director, you can reach people online before they make a decision and teach them end-of-life choices involve more than a disposition and educate them on the importance of the grieving process, whether that's done virtually or in person.

Using Facebook and other digital media resources, you can educate your community on end-of-life options, different types of dispositions, the importance of a service or memorial to the grieving process, key reasons to preplan, and also a place to share powerful information on grief and healing after a loss.

Presenters

Alex McCracken
Alex brings over a decade of experience in the digital marketing and sales industry working in industries from drones to agriculture to blue-collar. Over the last 3 years, Alex has brought his diverse experience in building customer relationships online to Funeral Innovations. He has spoken at numerous state and national association conventions and several summits across the United States. Alex's passion is bringing the technological and strategic advancements in business to business and business to consumer sales and marketing to industries that need it most.

Program Agenda

The presentation will include:

Traditional methods of communication
How to reach people effectively and in the way they WANT to be reached
What you should post on social media and what to avoid
Why email marketing is an important next step and how to implement it
AND MUCH MORE!

How To Attend

Join the live program from your office, home, or hotel room using a computer with high speed internet. You may ask questions, participate in surveys, and post comments from your computer during the program. Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone. Simple instructions with a link to the program will be sent when you register and again the day before the webinar.

Credit

If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). Registrants in jurisdictions not listed below will receive a Certificate of Attendance/Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant attending the live program at their own computer and phone.

Click on jurisdiction for specific details

OBEFD

Refund Policy

SeminarWeb and Ohio Funeral Directors Association programs are non-refundable.

Privacy Statement

We respect and are committed to protecting your privacy. (Read Statement)

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2020-08-25 15:00:00 2020-08-25 16:00:00 America/Detroit The Facebook Formula: How to stay relevant in a changing world Sponsored by: Schedule: Tuesday, August 25, 2020 3PM EASTERN (12:00 PT / 2:00 CT / 1:00 MT) Duration: 60 minutes $45 for Member Call Diana at OFDA 614-486-5339 or 800-589-6332 for details on how to register three or more attendees and receive a discount. $65 for Non-member Register Here Summary IMPORTANT MESSAGE: Only one registrant per registration is permitted (must have individual email address). Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone using their confirmation login information. You used to build connections with your community in person. Maybe at a local church or non-profit organization. Or perhaps traditional print media got families to pick up the phone and call you. Even before the pandemic, many people made up their minds about end-of-life decisions before speaking to a funeral director. However, as a funeral director, you can reach people online before they make a decision and teach them end-of-life choices involve more than a disposition and educate them on the importance of the grieving process, whether that's done virtually or in person.Using Facebook and other digital media resources, you can educate your community on end-of-life options, different types of dispositions, the importance of a service or memorial to the grieving process, key reasons to preplan, and also a place to share powerful information on grief and healing after a loss. Presenters Alex McCrackenAlex brings over a decade of experience in the digital marketing and sales industry working in industries from drones to agriculture to blue-collar. Over the last 3 years, Alex has brought his diverse experience in building customer relationships online to Funeral Innovations. He has spoken at numerous state and national association conventions and several summits across the United States. Alex's passion is bringing the technological and strategic advancements in business to business and business to consumer sales and marketing to industries that need it most. Program Agenda The presentation will include: Traditional methods of communication How to reach people effectively and in the way they WANT to be reached What you should post on social media and what to avoid Why email marketing is an important next step and how to implement it AND MUCH MORE! How To Attend Join the live program from your office, home, or hotel room using a computer with high speed internet. You may ask questions, participate in surveys, and post comments from your computer during the program. Please note that credit (if available) is only provided to registered attendees participating at their own computer and phone. Simple instructions with a link to the program will be sent when you register and again the day before the webinar. Credit If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). Registrants in jurisdictions not listed below will receive a Certificate of Attendance/Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant attending the live program at their own computer and phone. Click on jurisdiction for specific details OBEFD Refund Policy SeminarWeb and Ohio Funeral Directors Association programs are non-refundable. Privacy Statement We respect and are committed to protecting your privacy. (Read Statement) ----

Details

August 25, 20203:00-4:00PM